Giving Machines from the Church of Jesus Christ of Latter-day Saints (LDS) became a big success last Christmas allowing people to donate to global charities from a vending machine, similar to one where you and I typically buy potato chips. This is a brilliant concept and will catch on as more reports surface about how our … Continue reading Giving Machines will spur episodic giving
Digital fundraising is catching up fast, thanks to donors not picking up phones or totally ignoring direct mail. Email marketing, crowdfunding and Giving Days are engaging more people digitally, especially alumni in higher education. Will this trend last? The proposed federal regulations to protect consumer privacy in the US will have an impact on online … Continue reading Will privacy laws impact digital fundraising?