Who you work with matters more than where


Neil-G-pic (1)
Neil Giuliano

We live in a frenzied marketplace characterized by clutter, silos, toxic workplaces, overnight successes and a constant glorification of failure.
Former Mayor and a leader in the national LGBT movement, Neil Giuliano, gave clarity about work while addressing the ASU Lodestar Center’s annual nonprofit conference. Here is a reflection of his thoughts.

  1. Think about who you are working with rather than where. Every morning, do you want to go to work with individuals who won’t give you a chance to make a difference? If you are not accomplishing things together, even if you are working for a Fortune 100 company, you are not doing meaningful work. And, your job description won’t get you where you want to go. Reflect on this and I’m sure you will count just a handful of places where people mattered more than the job.
  2. Define yourself first or else others will define you. The only way to define yourself at your workplace is to do what you have to do and ask for forgiveness later. Great leaders  know how to set the tone and culture of an organization but there are just a handful around. So,  take leadership in your hands and do not allow tiny minds in big silos constrain you.
  3. Give time and funds to tinker. This will allow employees to bring in new ideas, improve efficiency and experiment with failure. You need to set apart some risk capital to innovate. Has any employer given you funds to tinker? Highly unlikely.
  4. Break down things at work and create substance. Stay focused and break down complex ideas into simple tasks as this is now the greatest trait in business. A car business owner told me last week that he is having a difficult time managing millennials who spend more time on their smartphones rather on the job at hand.
  5. Stretch, grow and take risks and do not let age constrain you. Even if you are 20 or 60, you need to work hard on constantly creating a better you. Be harder on yourself and make changes fast.
  6. In the end, take care of yourself and reflect again on who you work with rather than where. Leave the marketing and human resource folks to glorify the meaningless where.

A Fresh Look at Fundraising


generosity networkSo…how much did you ask? How did the visit go? This is a common question that fundraisers are asked after they meet prospects.

In a new book, “The generosity network: New transformational tools for successful fundraising,” authors Jennifer McCrea and Jeffrey Walker take a fresh look at fundraising. The authors show that “creating a sense of meaning and personal fulfillment is at the heart of great fundraising.”

They oppose fundraising as a transaction-based relationship where the fundraiser meets the donor solely to secure a financial gift. The book argues that “fundraising is a vehicle for transformation- personal, organizational, social, even global.”

Narrating her early experience as a fundraiser in New York, Jennifer says every ask that she made focusing solely on securing a financial gift yielded a negative response.  She soon realized that fundraising was not just about the numbers. Instead, it is a “shared commitment as two people sit down and have a deep conversation about their lives.” Giving is emotional, personal, makes people happy and is social.

The authors oppose fact-based appeals used commonly in fundraising. They argue that  fundraisers should focus on why people want “meaning in their lives” and  not dwell on data-driven case statements. “Another slide show won’t work and the most important aspect of fundraising is to create human connections.”

They are also against canned elevator pitches, a tactic  commonly used by non-profits. Instead, they encourage non-profits to focus on authentic storytelling. “Do not inundate your audiences with data, instead tell them stories.”

The book urges non-profits to stop selling ideas to people and encourages them to  give donors “opportunities to connect with causes.” It offers several nuggets, including one where the authors ask fundraisers to consider donors as their peers, irrespective of their social or financial standing. Treat them as peers and move from the “salesmanship model to enabling people to contribute to a dream.”

Authentic storytelling gets reinforced throughout the book and it has abundant tips on how to make the ask. At the heart of every ask is a “powerful story of the self, the power of us and now.” A good read.