Simple marketing ideas work


I recently tried a simple marketing concept at work.  A well-regarded faculty member was celebrating his 60th birthday and he didn't want his friends, relatives or former students to send him presents or wish him well on his birthday. Instead, he wanted them to donate to a scholarship endowment to help students who faced hardships … Continue reading Simple marketing ideas work

The 21 Scary Days of Ebola: Saa’s Narrow Escape


As I finish writing this email, I will rush to attend the funeral of the most senior health worker in the district I leave. He got infected with Ebola and did not survive. This morning and as I write now, there were 16 dead bodies abandoned on the streets of Freetown. - Moses Saa, Director, … Continue reading The 21 Scary Days of Ebola: Saa’s Narrow Escape