No one talked. The boss did not call meetings. We worked in silos thinking that everything was going on well with the world. Until, one day work became an autonomous unchallenging tryst with life itself. A very common situation. During… Read More ›
Our craze for repurposing has led us to rewrite less. Instead, we spend more time identifying keywords for search engine optimization. As content gets monetized, we forget ideas that really impact the bottom line. What do consumers want?