Our planet is under lot of stress. With seven billion of us crowding every nook and corner of the earth, we’ll need to find ways to tread gently on this precious resource we share. According to Gregory Unruh, Ph.D., Director, the Lincoln Center of Ethics and Global Management at the Thunderbird School of Global Management, we are reaping the benefits of a global world built on a global economy. Globalization won’t be the same if we cannot give a better life to the next generation.
Businesses have a critical role to enhance the planet’s ability to foster economic development. They need to figure out ways to achieve sustainable economic development that yields profits. Sustainability is NOT subsidy, instead, if done right can lead businesses to profitability. Dr. Unruh was addressing the Thunderbird Global Business Dialogue held in Glendale, Arizona, Nov. 10-11.
Categories: corporate social responsibility, Energy efficiency, Environment, environmental degradation, Global branding, global businesses, globalization, Management, saving planet earth, Social Entrepreneurship, Society, subsidy, Sustainability