Here are five tips I learned from national corporate & foundation development officers at a CASE conference in New York:
- Make sure that you project aligns with priorities of the corporation. They are looking for a return on investment.
- Offer engagement opportunities, specifically volunteer opportunities for corporate staff.
- Collaborative projects are attractive. Corporations want to know that your project is attractive to multiple funders.
- Community-focused projects that serve certain causes and segments of population are in demand for corporate funding.
- Develop a culture of philanthropy within your organization. Make sure that leadership has the buy-in.
Categories: Corporate America, Corporate and Foundation Relations, corporate citizenship, Corporate Control, corporate social responsibility, Cultivation, donor centered, donor centric fundraising, Donor Engagement, donor retention, ethical fundraising, focused donor, Foundation Pitches, Foundations, Fundraising, Making the case for funding, Non profit funding resources, Non-profits, Nonprofit funding, philanthrocapitalism, Philanthropy